Critics of demographic studies point out that these studies make assumptions that people with certain characteristics will have similar behavior patterns. Demographic Measures Types of Measures: Count = The absolute numberof a population or demographic event (e.g. In some ways, these differences are traditional and some writers, especially women, are trying to help others avoid these patterns without losing the positive side of female or male communication differences. Demographics related to race are harder to record in increasingly multicultural societies, but other demographics continue to be widely used. 1958. The teaching and practices of the group, such as a denomination, may not affect the personal daily life of the member. Excess deaths 6. The most frequently used demographic variables are: 1. 0000001492 00000 n Demographic characteristics are easy to identify. People change as the country changes. • Differences of human mobility patterns were compared across different demographic groups. She is quick to point out neither is all good or all bad, nor do they apply to every single person. Comparison of 2010 Census Counts and Demographic Analysis Estimates for Children by Single Year of Age Source: Revised 2010 Demographic Analysis Estimates (released May 2012) -6.0% The fraction of patients with diabetes (36.0%) and of those with polyvascular disease (>40%), i.e. Inclusive language, which will be discussed in Chapter 10, will be helpful in these situations. Profiles of General Demographic Characteristics are released as individual files for each of the 50 states, the District of Columbia, and Puerto Rico; and for the United States. What to do next with your list of demographic characteristics. This area is open to misunderstanding as much as any other. startxref List of Topics. In American culture, we have traditionally ascribed certain roles, behaviors, motivations, interests, and concerns to people of certain ages. Did You Know? In a positive sense, the demographic characteristics tell you what might motivate or interest the audience or even bind it together. When senior citizens are thinking about how they will pay for their homes in retirement years, their ethnicity probably has less to do with it as much as their age and socio-economic level. Socio-demographic characteristics 16 questions, including comparative studies that rely on a comparison between ELSA and other survey samples. Even their religious beliefs may come into it. Race and Hispanic origin 3. ; Bureau of Labor Statistics Demographic categories used by the BLS include sex, age, race and ethnic origin. We can think of this in two ways. Ponniah Ph.D., Occupation may be a demographic characteristic that is central to your presentation. Do not follow the habit of starting sentences with “I don’t know if this is 100% correct, but…” or even worse, the habitual “I’m sorry, but. Demographic characteristics describe the outward characteristics of the audience. “Demo-” comes the Greek root word demos meaning “people,” and “-graphic” means description or drawing. “ If on the other hand you are a male speaking to a primarily female audience, realize that women want knowledge but not to have their problems fixed. Sexual orientation, usually referred to by the letters LGBTQ (Lesbian, Gay, Bisexual, Trans-gendered, Queer), is a characteristic not listed in speech textbooks forty years ago. Socio-demographic Characteristics of Telephone Access in Australia: Implications for Survey Research x Prepared by the Social Research Centre Executive Summary The National Health Survey (NHS) 2017-18, undertaken by the Australian Bureau of Statistics Governments use analysis of the demographics makeup in a population to plan strategies and ongoing public service programs. Demographic characteristics can refer to age, sex, place of residence, religion, educational level and marital status. xref Also, many differences are situational and have to do with relative levels of power and other factors. Each one of these has many ethnicities. The next few demographic characteristics are more personal and may not seem important to your speech topic, but then again, they may be the most important for your audience. 0000121854 00000 n ; Bureau of Labor Statistics Demographic categories used by the BLS include sex, age, race and ethnic origin. . As already highlighted above, major asylum countries, including the USA, the United Kingdom, South Africa and Canada did not provide any or only limited demographic information. The demographic characteristics of a population, such as sex, age, and race/ethnicity, strongly influence the disease burden within a community. Marital status . ATTRIBUTE : It is a characteristic quality. We will consider race, ethnicity, and culture in one section because of their interrelationship although they are distinct categories. The publication comprises five chapters. Demographic data is very useful for … Email: sircollins28@gmail.com Prof. V.M. Getting married and/or having a child often creates a seismic shift in how a person views the world, his responsibilities, and his priorities. There is one more point to be made about demographic characteristics before they are listed and explained. a birth), for a specified time and place. %PDF-1.6 %���� Nonparametric testing also was used to determine relationships between demographic variables and clinical characteristics. Denmark, Sweden, and Israel are among the countries that maintain universal registers for demographic purposes — recording the major events (birth, marriage, moves, death) that happen to each individual so that up … To men it may seem that a female speaker is unsure or lacks confidence, whereas the female speaker is either doing it out of habit or because she thinks she sounds open-minded and diplomatic. Understanding your audience is not a game of defensive tic-tac-toe, but a means of relating to them. Some persons, especially employers, tend to see achieving a credential such as a college degree as the person’s having the “grit” to finish an academic program. In Jordan, there is as yet no information available relating to the stroke profile. These include qualities such as age, sex, family status, education level, income, occupation, and race. Age and gender are the two main ways we categorize people: a teenaged boy, an elderly lady, a middle-aged man; a young mother. Does this section on demographic characteristics leave you wondering, “With all this diversity, how can we even think about an audience?” If so, do not feel alone in that thought. Information regarding demographics such as age, gender, income etc. Similar analyses were conducted with PA participation ‘dose’ further subdivided into four ordinal categories: No PA; Non-sport PA only; Sport 1–3 times per fortnight; and Sport 4+ times per fortnight. At the same time, one should not totalize about a person or group of persons. Watch the recordings here on Youtube! 60 0 obj<>stream Address 2. You’ve sent out your demographic survey questions—nice job. The following are practices, considerations and theories related to human factors. However, if you are a woman speaking to an all-male audience or a man speaking to an all-female audience, those are situations in which to be aware of overall gender differences in communication. There are several other demographic characteristics, however. So, male speakers should allow time for questions and work hard at listening. To address this concern, you should keep in mind the primary reason the audience is together and the demographic characteristics they have in common—their common bonds. Demographic characteristics and processes - free-standing questions If you're seeing this message, it means we're having trouble loading external resources on our website. Men may be less inclined to ask questions and qualify what they say; they might not see any reason to add unnecessary fillers. Using census tracts, you can select the boundaries of your area and access demographic, socioeconomic, and housing statistics about your community. Full size table. A good speaker will be aware of more than one or two characteristics of the audience. See more. For example, your classmates may be diverse in terms of age, ethnicity, or religion, but they have in common profession (all students) and region (living near or on the campus), as well as, possibly, other characteristics. Unless the audience is brought together because of common faith concerns or the group shares the same affiliation or commitment, religious faith may not be relevant to your topic and not a central factor in the audience analysis. Nationality 9. Some analysts hypothesize that once one includes lifestyle factors, the impact of demographic characteristics such as gender disappear (Lauritsen and … 0000001246 00000 n Age 3. What was true about demographic characteristics—and even what was considered a demographic characteristic—has changed in the last fifty years. We live in regions of the country: Northeast, Southeast, Midwest, Rocky Mountain region, and West Coast. In 2016, Sonoma County had an estimated 503,000 residents. This lack of direct communication does not sound the same to men as it does to women. Knowing these facts will help you find ways to choose topics, select approaches and sources for those topics, know when you should explain an idea in more detail, avoid strategies that would become barriers to communicating with the audience, and/or include personal examples to which the audience members can relate. Another change is that the percentage of the population living in the Great Lakes areas has dropped as the population has either aged or moved southward. Demographic data is very useful for businesses to understand how to … Second, in terms of thinking about demographic characteristics, not all of them are created equal, and not all of them are important in every situation. Therefore, if you are a woman speaking to an all-male audience, be direct without mimicking “male talk.” Avoid excessive detail and description; it will be seen as getting off topic. Please help improve this article by adding citations to reliable sources. 0000000016 00000 n First, even if most Roman Catholics take a pro-life position, they are aware of the issues and are adults who can listen and think about topics. List of Canadian census areas demographic extremes. We examined the mediating role of health literacy in the relationships between participant demographic characteristics and health information recall. Demographic definition, of or relating to demography, the science of vital and social statistics. The LibreTexts libraries are Powered by MindTouch® and are supported by the Department of Education Open Textbook Pilot Project, the UC Davis Office of the Provost, the UC Davis Library, the California State University Affordable Learning Solutions Program, and Merlot. Today, more people openly identify as a gender other than traditionally male or female. Not everyone celebrates Christmas the way your family does, and some do not celebrate it at all. ; Social Security Fact Sheet – Misc high level data about African Americans, American Indians, Hispanics, Asians, Women and Young People. I personally feel that the Millennials get a bad rap! The clubs that students in rural high schools belong to might be very different from what a student in a city would join. In addition to sex and age, another basic demographic characteristic which should be collected is marital status. Suggested Citation:"Appendix D: Demographic Characteristics of the Respondent Sample. According to Deborah Tannen (2007), a scholar of linguistics and a wellknown author, men and women in the United States have divergent communication styles. Missed the LibreFest? Avoiding stereotyping and totalizing are important because you cannot assume everything about an audience based on just one demographic characteristic. Page REGISTER-BASED CENSUS Basic Demographic Characteristics 1 Resident Population by Age Group, Ethnic Group, Sex 35 and Residential Status 2 Resident Population Below 1 Year of Age by Month, 38 [ "article:topic", "license:ccbyncsa", "showtoc:no", "stereotyping", "authorname:bartontucker", "audience analysis", "Demographic characteristics", "Totalizing", "heterogeneous", "Homogeneous" ], Florida State University & University of Georgia. Family size 6. Third, there are two ways to think about demographic characteristics: positively and negatively. The first demographic characteristic is age. This page contains information about national labor force statistics with demographic characteristics available from the Current Population Survey (CPS). If you're behind a web filter, please make sure that the domains *.kastatic.org and *.kasandbox.org are unblocked. For the most part in the U.S., we choose our occupations because they reflect our values, interests, and abilities, and as we associate with colleagues in that occupation, those values, interests, and abilities are strengthened. Other demographics include education, socio-economic status, area of residence and first language. In almost all cases you will be speak ing to a “mixed” audience of men and women, so you will have to keep both groups in mind. One time a lawyer for a state agency was talking to a group of college professors about how she negotiated her salary. Unless otherwise noted, LibreTexts content is licensed by CC BY-NC-SA 3.0. 0000001044 00000 n Demographic survey questions are designed while keeping in mind the core subject matter to gain the right information from respondents. Religion, casually defined as beliefs and practices about the transcendent, deity, and the meaning of life, can be thought of as an affiliation and a commitment. The next demographic characteristic is education, which is closely tied to occupation and is often, though not always, a matter of choice. Place of death 4. Spatiotemporal characteristics of urban human mobility were explored using Twitter posts. Again, be mindful of what the group values and what binds the audience together. Combining the longer lives Americans are living with the economic recession of 2008 and following, 62 is not a reasonable age for retirement for many. For example, the number of Internet users in 1980 was miniscule (mostly military personnel). Age and sex are the most important factors that affect mortality and health and are the main characteristics by which analyses have been carried out … Racial backgrounds are one kind of demographic. �,O���oy�4z�N��`ab`ȝ��8 �T$��y�DOl�u;�m�3�. %%EOF Australian Demographic Characteristics Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. Customer demographics are categories of consumer populations that are relevant to a business' purposes, such as marketing and product design. If you continue browsing the site, you agree to the use of cookies on this website. Men also may tend toward basic facts, giving some the impression they are less emotional in their communication, which is a stereotype. Now we turn to an even more complicated category, religion. Young people are concerned about career choices; people over 60 are concerned about retirement. 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